When transforming Liam's hand-drawn mock-ups into the final LowKure logos, I saw his incredible attention to detail & relentless pursuit of perfection come to life. Though these were never meant to be the final draft, today his original mock-up sketches now are the glue that hold & honour LowKure's beginning & future legacy together.
Mixing Liam's Vision with Kaylee's Mission—LowKure has been born.
What originally ignited by my personal project of designing a mental health clothing brand, was my way of honouring Liam, his memory & a way to get a Liam hug when needed.
it was absolutely shocking moment when in a beautful meant o be moment, 2 worlds collided, Liam's light with Kaylee's fire. A spark build from love, ignited a unstobable fire. It was that moment & the 2 years following that I could put all my ideas, all my thoughts into creating something bigger than me, something bigger than Liam & my family—to honour the fight we akll experience within. Be a symbol of resilience, be the voice for those who can't speak up, empower minds, one piece at a time. To build a brand that surrounded Liam, his light, his creativity, his hand drawn art & his impact.
—
I designed clothing pieces Liam would have shopped & bought for himself. I heard the echos of his voice in my head as if he was beside me telling me his exact thoughts & feeling an incredible fire that was burning in my heart, telling me I was doing exactly what I needed to be doing—though the process was both a mental battle & feeling of a clock ticking telling me to speed it up. I was fighting to ignore my own grief & pain so that the project could be completed for his 19th birthday tribute.
I needed LowKure to represent Liam while alos representing something universal & items made for comfort while sparking conversations & honouring each individual's unique style.
Using our shared love for fashion, giving each other advice & our love for creative ideas as my inspiration, each piece was created with purpose. Every stitch was designed to tell a story. Liam's story. Your story. every individual story or resilience & strength.
To honour his artistic vision, I chose the embroidery route—a beautiful form of artistry that connects Liam’s hands to your clothes.
Embroidery is something that doesn’t wash away or fade, much like Liam’s memory, which remains as vivid & lasting as ever.
—
Taking Liam's sketches, digitizing them myself & finalizing the individual stiches, I found a way to mix my vision of luxury meeting impact. A unforgettable 12 days of peer grind, hard work, focus & purpose. These pillars became the gasoline to keep the fire of building this mission alive through all stages of LowKure's development & evolution.
I take great care to ensure every piece meets Liam’s high standards while also fulfilling each order personally. Each package is a heartfelt gesture—from Liam, LowKure, and our family—to yours.
LowKure is more than just a brand. It is a testament to the deep, unbreakable love between a big sister and her baby brother. Thank you for being part of this journey and for helping to keep Liam’s light shining brightly.
—